As the year draws to a close, we at Brand It Consulting Group find ourselves immersed in the mood for reflection, reminiscing about the diverse ventures that have defined our days in the past year. Our roster of 2023 client projects is not just a compilation; it's a testament to the growth, challenges, creative problem-solving, and overall DNA that have come to define our agency. This year’s projects have left an indelible mark on our company, and we’re so grateful to have the experience under our belt to reflect on.
1. Local Love - Marketing Work in Our Hometown
We’ll alway hold a special space for local, community-based marketing work in our daily work. It’s the work that helped create and sustain our agency in the beginning. We love the opportunity to help make a meaningful mom-and-pop company a little bit (or a whole lot) better in telling its brand story and connecting with its customers. From enhancing the digital presence of small enterprises to orchestrating impactful campaigns for community events, these projects celebrate the local love that fuels our passion.
2. New Year, New Brand - From Rebranding to Small Refreshing
We’ve had the incredible opportunity to witness several rebrands in 2023. We’ve made subtle little design tweaks for companies needing a little zhush. We’ve also served as a public relations partner for a global company on the homestretch of a total rebrand. And, of course, we’ve done a lot of work in the middle of those two extremes. Our branding tool kit has grown wider and wider through each of these circumstances. We already have a few branding projects in 2024 that we’re excited to dig into, and we look forward to even more later. Here are a few of our 2023 branding favorites:
3. Strong Ties - Consistent Marketing Partners Through the Years
One of our agency's defining offerings is our consistent monthly marketing services. We craft a big-picture strategy and slowly but consistently implement it daily for our clients. It’s one of the most rewarding experiences to onboard a client, create a big audacious marketing strategy for them, work day in and day out, and then be able to sit down at the end of the year and admire the growth and evolution that the client inherited. The secret sauce to this success is the client’s willingness to hang with us. Our clients who have experienced the most growth via marketing are the clients who have been with us the longest. For that, we’re both grateful and proud. As the clock ticks closer and closer to a brand new year, we’re thrilled to hit the ground running with a renewed energy but bonded partnership with our tenured clients.
4. Making New Friends - The New Offerings that We're Excited By
As we hinted at last week on social media, we have a big new service offering landing at Brand It Consulting Group in 2024. We’re calling it DIY Marketing. It’s essentially a zip drive of our industry knowledge, creative strategy, and consistent support at a very affordable subscription-based price. We’re so excited to roll out this new offering in the first quarter of the new year because we know that so many businesses- big and small have significant 2024 objectives that they need help accomplishing… at a cost that won’t sacrifice their bottom line. We’d love to talk to you more about this new service if it sounds like something that you’re interested in. Email chughes@bigcompany.com to learn more.
Reflecting on the projects that have shaped our journey, one thing is clear: pursuing excellence is an ongoing adventure. Each project, big or small, has been a chapter in our story, a testament to our commitment to pushing boundaries and delivering beyond expectations. The synergy between our team and our clients has been the driving force, and we eagerly anticipate the new challenges and triumphs that the future holds. The 2023 projects we’re proud of are more than a reflection—they celebrate creativity, collaboration, and the unwavering spirit that defines Brand It Consulting Group.
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